How Vinod Khosla pitched Sun Microsystems

Bambi Francisco Roizen · May 8, 2008 · Short URL:

High-profile VC shares the virtues of a short and sweet business plan

We had highlighted Vinod Khosla's "lessons learned" in our newsroom last year, when he advised entrepreneurs to have "passionate conviction." This time, for his lessons to entrepreneurs, Vinod talks about how he pitched Sun Microsystem to investors about 25 years ago. Vinod started Sun with his cofounders Scott McNealy, Andy Bechtolsheim, and Bil Joy. According to Vinod, a short and simple business plan of about six pages is all you need. His team's business plan was six pages long with "not a lot of verbiage, but a lot of substance." Now that Vinod has his own venture firm, Khosla Ventures, he's worth listening to when it comes to pitching him. If you want to pitch Vinod, make your business plan and outline direct and to the point.

"I hate business plans to go on for 30, 40, 50 pages," he said. In that plan, discuss the people involved, the break-through contribution and other tactical items. But I'm not going to give away everything he said. Watch the video! Vinod always has excellent advice.



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Bambi Francisco Roizen

Founder and CEO of Vator, a media and research firm for entrepreneurs and investors; Managing Director of Vator Health Fund; Co-Founder of Invent Health; Author and award-winning journalist.

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