Vatorx2
Vringo
Location: Big Center, Beit Shemesh1 Yigal Allon Blvd, Beit Shemesh, Israel Israel
Stage: Revenue generating
Number of employees: 31-50
Short URL: vator.co/vringo-0
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Vringo

Startup/business
Beit Shemesh, Israel Israel
http://www.vringo.com
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Company description

Vringo is the world's first video ringtone sharing community. The company is making Mobile 2.0 a reality by enabling users to experience rich media independent of their device-and for the first time to share that media with others within their community.

Vringo was launched in June 2006 by Israeli venture capitalist Jon Medved and mobile software guru David Goldfarb, making the sharing of mobile video a reality. Thirteen months and thirty-two people later, Vringo was launched in public beta, providing users with the ability to individualize and enrich their mobile experience-by sharing visual media as ringtones including video, the best movies, TV and music, still images, animation or their own UGC captured with their handset or from websites such as YouTube. Today Vringo works on a broad range of phones, including Nokia, Motorola, Samsung, Sony Ericsson, Orange SPV and HTC, and works across Java, Symbian and Windows Mobile; Vringo has plans to support half of all phones shipping by the end of 2008.

Content Partners include Universal Music Group, Discovery Mobile, Turner, Saturday Night Live, Meez, WeeWorld, GoTv, ES Interactive and Underground Archive among others.

Today mobile phones are an extension of self, and Vringo embodies the vanguard of mobile content -- cross-platform personalization and community exchange. Vringo is the first video application device of its kind that integrates content sharing into a phone call experience.

  • This week, Vringo won the Special Recognition award in the Sony Ericsson Content Awards '07-the company's first-ever awards for development of outstanding content and applications for mobile phones. Vringo won for "Best Use of Phone Functionality."
  • In October, Vringo won MIPCOM's Mobile TV & Internet Award in Cannes for Best Mobile Service for Social Community and User-Generated Content. The company was selected out of 280 entries from 180 companies in 38 countries at the content summit.
  • CEO Jon Medved was recently interviewed on CNBC's "Power Lunch". See Innovations: Video Ringtones. http://search.cnbc.com/main.do?target=video&keywords=Innovations
  • Vringo was also in the Wall Street Journal, My Phone, My Self http://online.wsj.com/article/SB119265199498662338.html

 


Team
Business model

 Vringo will generate revenues in 3 ways:

  • Content sales
  • Advertising
  • Subscriptions

 Additional revenue for carriers

  • Increased data usage
  • Increased call volumes
Competitive advantage

Vringo's Technology Breakthrough

While it seems easy, it is not

  • Automatically inserting content into a call is a major challenge

Multiple patent applications

  • Integrating media on call handling
  • Contact-book management thru application
  • Advertising distribution

Wide handset penetration

  • Established handset relationships with Sony Ericsson, Samsung, Nokia, Motorola, HTC, Orange SPV.
  • We've broken the Java barrier
  • Vringo works across Java, Windows Mobile, Symbian