Tagwhat

Tagwhat
Never miss what's happening nearby.
Startup/business
Boulder, Colorado, United States United States
http://www.tagwhat.com
15
  • Overview
  • Team
  • Activities
Company description

The Problem:  Every day, businesses strive to reach potential customers with real-time deals, events, and information.  But existing platforms only reach a fraction of the customers capable of acting on these opportunities because:

(1) People don't "friend" every business they pass.  Even if they did, AND they stared at their feed all day, they're unlikely to see an actionable post when they're actually near the business to act on it.

(2) Business “finders” like Foursquare and Yelp only get a fraction of businesses to regularly contribute real-time content.

The Solution: Tagwhat automatically extracts actionable content from the Web and social media by analyzing individual posts from businesses  in real-time.  Tagwhat delivers this actionable content to nearby customers in the context of time and location.  No friending or searching required.

Tagwhat's proprietary algorithms and software perform this data mining quickly and simultaneously all over the world to deliver the most comprehensive database of hyperlocal content that exists today.  The result gives users access to more real-time deals, events, and things to do than any other service in the world. 

For Tagwhat users, you never miss what's happening nearby again.  

For local businesses, your deals and events are instantly delivered to a huge population of untapped customers who would be very unlikely to come across your business without Tagwhat.  No new portals to learn, or extra time spent.  Just post to your favorite social networks like you do now and Tagwhat does the rest.

Tagwhat is currently generating modest revenue and its mobile apps have been downloaded nearly 100,000 times.

 


Awards and Mentions
  • 10680_1258
    Winner of Most Innovative Mobile App
  • 10680_387
    Mashable Awards Finalist
    Most Innovative Mobile App!
  • 10680_386
    App Circus at AppNation
    Overall Demo Winner!
  • 10680_385
    The Locations and Beyond Summit
    People's Choice Award Winner!
  • 10680_384
    NY Beta
    People's Choice Award Winner!
  • Business model

    Tagwhat's content acquisition methodology allows it to deliver the largest feed of real-time hyperlocal content that exists today to the right people at the right place and time.  Local businesses have their deals and events  instantly delivered to a huge population of untapped customers who would be very unlikely to come across the business without Tagwhat.  No new portals to learn, or extra time spent.  Businesses just post to their favorite social networks like they do now and Tagwhat does the rest.

    In a few clicks, businesses will be able to pay a few dollars for promoted positioning of their posts within the Tagwhat feed and see the immediate impact in customer views.

    Full product and company details are outlined in Tagwhat private documents for authorized Vator judges.  Please access those documents.

    Competitive advantage

    Real-time data mining.  Leveraging existing platforms that businesses are already using.  No new portal.

    Scalable content acquisition - global reach with one set of algorithms.

    Aggregated data mining of multiple 3rd party content feeds.