Location: 817B Quarry Rd, San Francisco, California, United States United States
Founded in: 2008
Stage: Closed
Number of employees: 1-5
Short URL:

Art RockX!

The hottest art party ever
San Francisco, California, United States United States

Art RockX! is a competitive reality tv show, that features studio artists. Each show pits 3 artists against each other, and the audience votes to determine a winner, by online voting and voting at the competition. The show is billed as the hottest art party ever, and filmed in front of a studio audience.

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Company description is the online e-commerce site for Soiree International, an online art gallery and art event promotion company.  The online gallery provides a global retail space where visual artists show and sell their artistic creations directly to shoppers, and the company produces and promotes art events, Soirées, throughout the US.  These are entertainment shows, bringing together local and national visual artists in venues across the US, introducing visual art as entertainment. The shows are currently produced in San Francisco and broadcast on Youtube, Vimeo, podcasts, and available on Northern California Comcast downloads.

  • Lyn Williams
    Lyn Williams | Team member
    As CEO and founder of the online art gallery and art event promotion company, is a subsidiary of Soiree International born from the artist and industrialist, Lyn Williams.  Lyn earned a B.S in Engineering and pursued a MS degree ...
Business model

Revenue is generated through the webisode and even sponsorship by, corporate sponsors, ad revenue on video downloads, and ticket sales at the event.  Through online sales, 10% commission is charged for artwork sold.   Commissions of 20% are charged for art sold during the Art RockX! events.      

Competitive advantage

Mysoiree, is the only only gallery that produces and promotes their own art event and reality tv show.  In addition the concept of the visual artists as the entertainment is a new avenue in entertainment, not duplicated, as well as the ability to create an event that brings together local talent, national talent, and an e-commerce site to the real world.