All contestants:
QVC on an iPhone
San Francisco, California, United States United States
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Company description

SCTV is the convergence of eCommerce and TV shopping in a multi platform delivery system available today world wide. With a unique business strategy and technology allowing us to do more than any previous attempts to reach consumers.

  • Eric Swan
    Eric Swan | Team member
    Founder & CEO of ShopCastTV, the first fully interactive TV shopping channel on iTunes, iPods, iPhones, iPads. Host/Producer of Pitch! the best radio show for entrepreneurs to pitch their ideas.
Business model

We produce and broadcast a TV shopping channel (read: QVC) worldwide via the internet. We charge a fee to the advertisers and a percentage of sales.

Competitive advantage

We are the first direct response marketer (TV shopping channel) to broadcast via Apple's iTunes, YouTube, MySpace. With over 150 million iTunes viewers, 100 million iPhone users, 3 million iPad users we have a strategic advantage over our competitors in only 1 of our many distribution channels.