Netotiate, Inc.
Location: 381 Elliot St., Suite 130L, Newton Upper Falls, Massachusetts, United States United States
Founded in: 2011
Stage: Post-launch
Number of employees: 6-15
Funding history:
- Date: 06/2011, Series A: $1 M
Short URL:
Followers (7)

Netotiate, Inc.

Why settle for asking price?
Newton Upper Falls, Massachusetts, United States United States
  • About
  • >
  • Activities
  • >
  • News
Company description

Netotiate (pronounced ‘ne-toh-shee-ate’, meaning ‘negotiate over the net’), is unique direct consumer-to-merchant negotiation platform. Empowered consumers can create their own deals and save on the products they wish to purchase, by making anonymous and committing offers to the merchants of their choice via the secure Netotiate platform.  All merchants on the Netotiate platform are established firms that can also be found in many of the leading comparison shopping engine sites. allows consumers to conduct price comparison and on-line negotiation (netotiation) in various product categories. Netotiate functionaly can be found in as well as in other shopping sites.

Merchants are presented with information (e.g. competitors’ prices, consumer ratings), supporting their decision to accept, decline or counter offers.


Consumer win:

* Get better deals without grouping with or competing against others.


Merchant win:

* Attract paying consumers that would have gone elsewhere;

* Lower the acquisition cost;

* Increase profits via effective price discrimination, without violating MAP policies.