Changing aging one story at a time.
Washington, District Of Columbia, United States United States
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Company description

MemoryWell is a network of more than 300 journalists across the country telling the life stories of those living with Alzheimer's and dementia. We grew out of our cofounder Jay Newton-Small’s experience with her father, who passed last July after living with Alzheimer's for 15 years. A couple of years ago, she had to move him to a new home when he grew increasingly violent and agitated, which is common in about 20 percent of those living with the diseases. The community asked her to fill out a 20-page questionnaire about his life. This made no sense to her: how were they ever going to remember 20 pages of hand-written data points for the 150 residents there? Jay was a correspondent with TIME Magazine. Instead, she wrote down his story. They loved it. It improved his care—helping his nurses relate to him and giving them tools with which to soothe and redirect him when he grew agitated. MemoryWell was born. 


In the years since we've developed a mobile responsive website that we want to grow into an app. Each person's professionally-written story anchors their page and family members send us their loved one's favorite music and photos, videos and readings, which we post or link to. This gives caregivers, and family members, a highly personalized toolbox of the residents’ favorite things with which to engage them. 


We believe that at the core of person centered care is the person, and how can you care for them if you don't know them?