Location: Val Road, Rochester, New York, United States United States
Founded in: 2020
Stage: Napkin (idea)
Number of employees: 1-5
Funding history:
- Date: 02/2020, Accelerator/Incubator: undisclosed amount
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Re-harmonizing Therapy
Rochester, New York, United States United States
  • About
Company description

InTune seeks to reharmonize the patient therapy dynamic by leveraging the already avialable data on optimal therapist/patient match.

Many patients have concerns over approaching therapy-often centered around what their therapist will be like. Many people have a preferred, age, gender, values, or culture, though making appointments based on these factors can be nearly impossible. Further, research supports that patients reach optimal outcomes when they feel these connections have been met. Even patients who are currently in therapy and are happy with their therapist may eventually make a switch based on pressing issues. For example, someone working with a therapist on anxiety may have found great relief with their current provider, but has recently decided focusing on their sexual orientation may be more pressing-and may therefore require a provider who has expertise or personal experience in that field. 


InTune will use this data to create a patient-provider match survey which will be re-imagined and re-defined with InTune's pilot program. The goal is to create a simple survey for both patients and providers that may offer patients the best match. InTune will also offer general location services (for participating and non-participating providers) with filters for providers in their area based on information that is publically available (i.e. provider location, insurance, specialties). Strategic partnerships will also allow InTune to collaborate with virtual therapist programs like TalkSpace.


InTune will be App based and include voluntary performance metrics. Financially, we seek to operate SBIR and grants to start, and eventually move toward insurance and state-funding for need based areas. InTune's competitive edge is in the idea that InTune is a seamless app that takes the hard (and scary) work out of getting help. We are all different and march to a different beat of our drum depending on our culture, upbringing, race, religion, experience and more. Why not account for the things that matter? InTune hopes to harmonize that in therapy by removing one barrier at a time.


InTune is currently in the napkin stage (just an idea) but would benefit greatly under the mentorship of the Psychiatry Innovation Lab, especially with regards to identifying talent required to make it come to life.

Video link is here: it would not work in the URL space above



Business model

This an app-based company that will leverage existing studies to create a match process for patients and therapists.

Competitive advantage

The app will house a unique filterable database of therapists and enroll therapists and patients to engage in the match process for optimal care.