Conga

Conga
A World Without Strangers
Startup/business
Sunnyvale, California, United States United States
http://www.conga.com
6
  • Overview
  • Team
  • Activities
  • Documents
Company description

Brief description:

Conga discovers the social relevance between people - whom you should know, within a group, at an event, or wherever you are.

Brief highlights:

Our science applies sophisticated machine learning algorithms to understand the underlying factors behind your professional relationships 

The problem or opportunity:

The value of social networks is stalling.  They have become saturated with "the people we may know." 

“New insight, experiences, and capabilities…come from “the edges of our social networks.” (John Hagel et al., For Ways to Use "Pull" to Increase Your Success, HBR 4/22/2009)

"People we should know," is a hard - yet important - problem.  Conga's science is able to accurately predict and recommend new relationships.

Conga does Social Discovery and People recommendation as a Service.  Companies from large to small are finding the need to make recommendations between people. From global technology forums to local social application services, the people matching/recommendation function has become a ubiquitous need. Conga is the platform that meets this need with science.

By focusing on the recommendation science and making the recommendation results available through our API, we give developers access to better technology more quickly and at lower cost than they can achieve on their own.

Competitive advantage

Social relevance is typically relegated to a "people you may know" algorithm in such social networking sites as LinkedIn and Facebook.  Other companies in the social discovery space rely on fact matching such as "you both like Lady Gaga and follow Barack Obama" as their basis for social recommendation.

Conga uses applied science by identifying a pool of ~100,000 factors that characterize the motivations behind your social connections and train the Conga social relevance engine. No input more than the linking social networking sites is required of the user. 

Conga is the first platform solution to the problem of predicting social relevance.

Our team includes serial entrepreneurs (founder, Ribbit), stellar CTO (chief architect for Platform as a Service at Sun Microsystems), and PhD entrepreneur neuroscientist as chief scientist.  


Awards and Mentions
  • 12083_1108
    Vator Splash Top 10
    September 2012, Vator Splash Top 10 Winner
  • Business model

    Personal Discovery Service:  Three-tiered freemium model.

    Platform as a Service:  SaaS pricing model

    Competitive advantage

    Social relevance is typically relegated to a "people you may know" algorithm in such social networking sites as LinkedIn and Facebook.  Other companies in the social discovery space rely on fact matching such as "you both like Lady Gaga and follow Barack Obama" as their basis for social recommendation.

    Conga uses applied science by identifying a pool of ~100,000 factors that characterize the motivations behind your social connections and train the Conga social relevance engine. No input more than the linking social networking sites is required of the user. 

    Conga is the first platform solution to the problem of predicting social relevance.

    Our team includes serial entrepreneurs (founder, Ribbit), stellar CTO (chief architect for Platform as a Service at Sun Microsystems), and PhD entrepreneur neuroscientist as chief scientist.   

    Investors
    Augusto Cavalcanti
    Augusto Cavalcanti is Founder and CEO of Daitan. Founded in 2004, Daitan is a highly reliable outsourcing partner for a wide range of industries including Telecom, Cloud, Web 2.0, Mobile and Games development. Our experience includes iOS, Andro...
    Tom Shields
    co-Founder NetGravity (NASDAQ: NETG) and Yieldex. Managing Director, Woodside Fund. Angel Investor, Eridani Ventures. Coder and family man.
    Todd Frank
    Todd Frank - Unconfirmed