Chasing Savings, LLC

Chasing Savings, LLC
Enabling Newspapers to compete in the New Media World
Alpharetta, Georgia, United States United States
  • Overview
  • Team
  • Activities
  • Documents
Company description

Chasing Savings' AdLogix platform is the most comprehensive, turn-key suite of digital advertising and online couponing/search/social media tools for daily metro and weekly community newspaper publishers who seek a competitive, publisher-friendly alternative to the crowded field of online coupon providers who have descended on our industry.

Our team has built a model that is very revenue-friendly as well as publisher and reader friendly. Additionally, the publisher maintains direct relations with his/her advertisers, unlike all the "Groupons" of the world.

Business model

Chasing Savings' AdLogix platform is a comprehensive, hosted turn-key suite of digital advertising platform for online media providers.  Our target market is the daily metro and weekly community newspapers.   Our product enables our customers to compete in the New Media World by providing their site with the ability to sell online coupons, category/search-based banners, Interactive Advertiser Profiles, Search Engine Marketing, and direct mail from one single hosted solution. 

Our revenue model includes managable implementation fees and a revenue share program based on what the newspaper's advertising team sells to their existing clients.  Each paper should generate between $120,000 - $240,000 per year.

Competitive advantage

We are the only provider that is offering multiple services under one platform.  In addition, in comparison to Groupon, we do not take the relationship between the newspaper and their advertiser.  We allow the newspapers to maintain control of these relationships and set their own pricing model.