BlueLithium

Startup/business
San Jose, California, United States United States
http://www.bluelithium.com
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Company description

Yahoo bought Blue Lithium in September 2007 for $300 million in cash.

Combining a powerful one-two punch of one of the largest online ad networks with innovative ad targeting and serving technologies, BlueLithium creates a customized site network for each advertiser that is optimized to their marketing objectives.


Business model