When a company is looking to incorporate gaming elements to their loyalty programs, tutorials or other segments one Read More
Onboarding is the most crucial element in gamification
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Why wait? Start using Pinterest to drive online sales
Since Pinterest burst into the social conversation last year, companies have been scratching their heads as to how Read More
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Gamification is not manipulation, it’s motivation
The term gamification often gets a bad rap. Some people think of it as way to trick people Read More
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Facebook’s IPO excites app developers
Facebook’s jump into the public sector with an upcoming IPO is big news for the entire Internet tech Read More
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LinkedIn shares rise 11%, on solid Q1 profit report
Shares of LinkedIn popped in after-hours trading Thursday, after the professional network reported first-quarter results that handily beat Read More
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Facebook IPO expected to value between $85B and $95B
Facebook IPO alert. The social media network, just two weeks away from going public is now seeking to Read More
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Yelp drops 6.7% on NYSE after Q1 net loss of $9.8M
Shares of Yelp were down more than 6% at $21.60 in early trading this morning. Despite the fact that Read More
Another day, another investment in social in-app or mobile in-app advertising companies. LifeStreet Media, which embeds advertisements in Read More
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Evernote raises $70M, valued as a $1B company
The collections of apps that help organize notes, website links and other information you don’t want lost in Read More
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Local advertisers help drive Q1 Yelp revenue 66%
If Yelp’s stock is any guide – and stock movements almost always are – it looks like Read More
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How to Kick-Start New International Sales
With huge revenue growth potential in global markets, can your business afford to ignore economic power overseas? If Read More
There’s two markets experiencing rapid growth: mobile apps and mobile advertising. And, Vungle is vying to become a Read More
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DataSift nabs $7.2M, moves into its own SF offices
DataSift, a tool helping enterprises aggregate and find insight from Twitter, has just secured $7.2 million for its Read More
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Resist the urge: Do not just game-wash your pitches
While most of the day was focused on how to take gamification elements and fold them into any Read More
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Gamification can be a subtle incentivizing action
While many businesses are fluttering about to engage their social audience in order to magically boost brand awareness Read More