- Seth Godin
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- May 15, 2009
Seth Godin's Channel
- Seth Godin
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- April 16, 2009
How to make money with SEO
Find a keyword, like plumbing, and do whatever you can to own that word
- Seth Godin
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- April 8, 2009
Sugar-coated corporate speak
The direct-marketing industry has a long, troubled history of sneaking around
- Seth Godin
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- March 23, 2009
Marketers need to reach out to the long tail
A better use of sponsorship dollars is there; just don't expect niche sites to go after it
- Seth Godin
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- March 19, 2009
Where have all the agents gone?
To thrive in a world of self-service, agents have to hyperspecialize
- Seth Godin
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- February 11, 2009
What comes first product or marketing?
A great product with 'some' marketing means the game is probably already over
- Seth Godin
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- January 22, 2009
When newspapers are gone, what will you miss?
Probably local news, but probably not wood pulp
- Seth Godin
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- December 10, 2008
Lessons from my biggest business mistake
I did not believe; and I actively ignored the world wide Web in 1994
- Seth Godin
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- November 26, 2008
How to make money using the Internet
Connect the disconnected to each other and you create value
- Seth Godin
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- November 9, 2008
Marketing lessons from the U.S. election
Regardless of nationality or political leanings, there are lessons to be learned
- Seth Godin
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- October 31, 2008
Rapid growth (and destruction) of marketing
A purple cow is a remarkable story; a story that spreads
- Seth Godin
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- October 9, 2008
Is effort a myth?
Don't be tricked by the veneer of lucky people on the top of the heap
- Seth Godin
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- September 24, 2008
What advertising can't fix
Microsoft's Apple envy leads it to a trap in search for some cred, buzz, or respect
- Seth Godin
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- September 11, 2008