Today's Entrepreneur: Katharine Vanderdrift
No. 1 Mistake: Not talking to users and having user data loss in the beginning
Today's Entrepreneur is Katharine VanderDrift, Co-founder and Software Developer at Healthiest, Inc. Healthiest, Inc. is a natural medicine cabinet. They are the definitive, natural, integrative and alternative health resource, empowering consumers with information and connecting them to treatments, remedies, products, and health practices.
VanderDrift is a developer base in San Francisco with 4 years experience in Search Engine Optimization and Growth. She led the development and ranking of websites in more than 20 highly search-competitive industries from health and beauty to legal services.
Healthiest, Inc. self-categorizes in these areas: Healthcare, Healthcare marketplace, Healthtech, Content, and E-commerce.
Here's a little about VanderDrift:
Companies I've founded or co-founded: Healthiest, Inc.
Achievements (products built, personal awards won):
Kahootz Medical - first customer facing application
Servio - Crowdsourcing Platform - Created the first Writer Credential (General and Marketing) which ended up being the product differentiator and first profitable product.
If you are an entrepreneur, why? I want to change the world.
What's the No. 1 mistake entrepreneurs make? Not talking to users and having user data loss in the beginning of a product life cycle.
What are the top three lessons you've learned as an entrepreneur?
1. Capture/Segment and learn from your user data
2. Good people are your most important asset
3. Emotional ups and downs are a dime a dozen (give it a day).
Full bio
Developer with 4 years experience in Search Engine Optimization and Growth. Led the development and ranking of websites in more than 20 highly search-competitive industries from health and beauty to legal services. Code & Bio: https://katharine.org
*Want to be included in our Today's Entrepreneur series? Email me: mitos@vator.tv
Mitos Suson
I produce Vator Events and enjoy the challenge. I am learning and growing a lot, being involved with Vator and loving every moment of it!
All author postsRelated Companies, Investors, and Entrepreneurs
Healthiest, Inc.
Startup/Business
Joined Vator on
We all need that friend. You know the one, who always gives great advice, suggests the healthiest products and freshest trends. Don't you wish they were around when you needed them? Like when you're shopping online? Well, now they are. Healthiest Helper is your Amazon friend. Sharing the healthiest options with you while you shop.
Katharine VanderDrift
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