Today's Entrepreneur: John Kobs

No. 1 mistake: Assuming revenue is something they can "figure out later"

Today's Entrepreneur  is  John Kobs, CEO and Co-Founder of Apartment List / Vertical Brands.

Apartment List is the world’s largest and fastest-growing apartment search engine. It brings millions of listings from around the web into one elegant interface, drastically reducing the time it takes renters to find an apartment. Apartment List launched in September 2011 at TechCrunch Disrupt and won a 2012 Webby Award for Real Estate.

(Apartment List is one of the promising startups competing to be one of the top 10 finalists to present on stage at Vator Splash SF. If you want to see Kobs on stage, or another startup in the competition, vote for them here.)

Vator’s community is the home to entrepreneurs who embrace their passion and follow their dreams. Our profiles allow members to express themselves by sharing their interests, lessons learned, as well as bits and pieces of their roller-coaster journey.

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