November 5, 2008
Media network, Glam Media, raises cash from Japanese investors and partners with ad agencies
Glam Media, has raised $10 million from Japanese investors Mizuho Venture Capital. The funding was joined by Japanese ad agencies Dentsu and ADK. This is Glam's fifth round of financing and brings its total investment to $124.2 million to date.
Glam Media owns and operates a network of female-focused sites. Five months ago, Glam Media Japan KK launched in Japan and already reaches two million unique vistors a month. Glam also operates in Europe under Glam Media Germany.
Last week, Glam launched a new product called Tinker, which helps users search and organize different subjects in Twitter. Users can create their own event streams they want to follow and view live feeds from Twitter within Tinker.
Glam Media monetizes off of advertising revenue. It currently reaches 103 million unique visitors globally and 51 million unique users in the US. ComScore ranked Glam Media in its Top 10 Display Ad Publishers.
With this investment and partnership in Japan, Glam Media plans to continue building its current model of brand advertising in Japan.
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The founders of Glam Media created a new media model to bring brand advertisers to vertical audiences online: vertical content networks. Today, Glam Media—with its Glam.com (women) and Brash.com (men) networks—is the fastest growing Top 10 media Web property in the U.S. with a total reach of 52.3 million unique monthly visitors in the U.S. and approximately 90 million uniques globally. Glam Media recently entered the comScore Top 10 Web properties list and is also a Top 10 Display Ad Publisher. With 700 sites total, Glam Media is composed of: Glam.com—a carefully curated network of popular and influential lifestyle women’s Web sites, blogs and magazines; and Brash.com—the newly launched all men’s network. Glam Media is backed by Hubert Burda Media, GLG Partners, Accel Partners, DAG Ventures, Draper Fisher Jurvetson, Walden Venture Capital and Information Capital. Glam Media is headquartered in New York City and Silicon Valley, California, with international offices in London, Munich, Berlin, and Tokyo.
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