Video Egg's Matt Sanchez: lots of work to do
There's been lots of discussion about what it will take for brand advertisers to start spending more money for online video advertising and social network ads.
We caught up with Matt Sanchez, CEO of VideoEgg, to get his thoughts on what needed to happen to push that along.
His take, in short: there's still a lot of work to do for the online ad industry to create products that give advertisers the results they're looking for.