Today’s Entrepreneur is Amanda Karen Brief, Co-founder and CEO of my.flow. my.Flow Inc. is a women’s health analytics company, working on a first-of-its-kind tampon monitor. Their product alerts its user as to the saturation level of her tampon via a notification on her phone. It takes the physical form of a small clip that the user can discreetly attach to her belt or undergarments, and insert her tampon string into.
Brief is ecstatic to be in a position where she is lucky enough to combine constant stimulation and problem solving with her deep passion of helping underserved populations – in this case, women! Last year she completed her Master of Engineering (MEng) degree at the University of California, Berkeley.
my.Flow self-categorizes in these areas: Analytics, Applications (Apps), Crowd-sourced innovation, Healthtech, Medical, Medical Devices, Mobile appsreal time analytics, Wearables Women.
Here’s a little about Brief:
Companies I’ve founded or co-founded: my.Flow
Companies I work or worked for: 3Q, Columbia University, GE, Big City Tutoring, Beth Israel Medical Center, Cornell University,AABR, Big Apple Day Program
Achievements (products built, personal awards won):
If you are an entrepreneur, why? I want to change the world.
My favorite startups: Cotopaxi, HabitAware, Kindara
What’s most frustrating and rewarding about entrepreneurship/innovation?
What’s the No. 1 mistake entrepreneurs make?
What are the top three lessons you’ve learned as an entrepreneur?
How can you spin the constant risk of founding a startup as a good thing?
Full bio
I recently cofounded my.Flow, Inc., a health analytics company focused on women’s health. I am constantly utilizing the applied cross-disciplinary skills that my diverse academic background has cultivated. Last year I completed my Master of Engineering (MEng) degree at the University of California, Berkeley, which is a professional degree that combines business development and leadership with quantitative analysis.
When I’m not optimizing something or other, I enjoy singing a cappella, rock climbing, playing guitar, backpacking, camping, and playing board games. I am happy to provide references, discuss the reasoning behind my field switch, and help you out with any opportunities you are seeking through my connections.
my.Flow is competing in the Splash Spring. The top eight of the competition will compete live on stage at Splash Spring on May 12 at Scottish Rite Center, Oakland. Register here.
*Want to be included in our Today’s Entrepreneur series? Email me: mitos@vator.tv
