They must be doing something right, as the Silicon Valley-based startup announced Thursday the closing of another seed round estimated between $500,000-$1 million from a prominent group of venture capitalists, including well-known angel investor Ron Conway, Bebo co-founder Michael Birch, Avalon Ventures, and XG Ventures.
There’s revolution in the air, and it’s called real-time search. Launched in May 2009, Scoopler is one of numerous new companies that cropped up (and continue to crop up) in light of real-time giant Twitter‘s explosive success earlier this year.
Along with the funding update, Scoopler has recently added “Real-time Channels” to the top of its site. Clicking on any of the categories–“Entertainment,” “Technology,” “Sports,” etc.–loads a real-time and constantly updating feed of the latest relevant content from Twitter, Digg, and any other real-time sources. Conveniently, users can filter out content by type (image, video, etc.). These updates when combined with the speed upgrade that went into effect earlier this month demonstrate Scoopler’s drive to become a leader in real-time search.
With plans to further update the site with extra discovery features and a plan for making real-time search more personalized, Scoopler doesn’t show any signs of slowing down. In fact, such updates could help this startup get the upper hand against other real-time search engines in an increasingly densely populated market. One example of a competitor to be reckoned with, OneRiot, already has partnerships with both Yahoo and Microsoft. Collecta and Topsy are some other notable competitors.
Scoopler says these new funds will go directly to further development and distribution of the service.