Glam Media, has raised $10 million from Japanese investors Mizuho Venture Capital. The funding was joined by Japanese ad agencies Dentsu and ADK. This is Glam’s fifth round of financing and brings its total investment to $124.2 million to date.
Glam Media owns and operates a network of female-focused sites. Five months ago, Glam Media Japan KK launched in Japan and already reaches two million unique vistors a month. Glam also operates in Europe under Glam Media Germany.
Last week, Glam launched a new product called Tinker, which helps users search and organize different subjects in Twitter. Users can create their own event streams they want to follow and view live feeds from Twitter within Tinker.
Glam Media monetizes off of advertising revenue. It currently reaches 103 million unique visitors globally and 51 million unique users in the US. ComScore ranked Glam Media in its Top 10 Display Ad Publishers.
With this investment and partnership in Japan, Glam Media plans to continue building its current model of brand advertising in Japan.
