Go-to-market and growth strategy for emerging technologies Service provider
Canada
http://bitpakkit.com
@bitpakkit provides growth stage consulting, go-to-market planning and creative/development services for web and mobile technologies, enterprise platforms and creative/strategic services for advertisers and publishers. Services include discovery, business planning, campaign strategy, user experience and communications strategies for advertising technologies, emerging media experiences and technology platforms.
Getting ready to take the wraps off my role and strategic direction for two intertwined companies and a suite of products...patents, ownership and investment partners secured.
on August 30
Working on strategy for R&D lab and training programs to be co-located within a first people's technology center, focused on enterprise collaboration, social media and UX.
on May 11
Ben Watson (@bitpakkit) spent many years working in big buildings for companies like
Yahoo!, Adobe and Microsoft in senior product management and marketing
roles, starting the conversations that lead to adoption strategies for
.NET, Flex, Web Services, AJAX and other standards and technologies. He
has worked on creative and content strategies with major brands and
new media properties for customers such as GM, Toyota, Sprint, Purina, American Express,
Spin, Vibe, Wedding Bells, Proctor & Gamble and Canadian brands
such as Toronto Life, Fashion Magazine, Canadian Geographic, Bell, MSN
Sympatico, Overlay.TV and a few startups. His background in media, advertising and
design have taken him around the world, evangelizing community and a
connected life as the most transparent and effective way to enter into
the marketing conversation.
Canada
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