2004 Dartmouth College , BA , Mechanical Engineering |
2006 Thayer School of Engineering , MS , Master of Engineering Management |
I am an internet marketing consultant for B2B and B2C businesses. I
have experience designing and developing large scale websites,
implementing search engine optimization strategies, managing and
optimizing pay per click advertising campaigns, social media marketing,
and lead generation.
In 2006, I managed a $1MM dollar pay per click budget and maintained a
30% average profit margin by split testing ad text, landing page
design/layout, and tracking ROI on the exact keyword level.
In 2008, I re-designed www.growthink.com in order to streamline the lead generation efforts. I also migrated their customer relationship management system from Salesforce to Infusionsoft to take advantage of the latest marketing automation technology.
I earned my Master of Engineering Management degree from Thayer School of Engineering and Tuck School of Business and my Bachelor of Arts and Bachelor of Engineering degrees from Dartmouth College. I now live in the uppper east side of Manhattan.
Follow me on:
Facebook: http://profile.to/philipfrost
LinkedIn: http://www.linkedin.com/in/philfrost
Twitter:
http://twitter.com/pcfrost