Matt Friedman

Matt Friedman (CEO) is an Ivy League attorney, licensed to practice in New York State with experience working at several sports and entertainment companies. He also has an extensive background in marketing and advertising, as well as experience developing and managing an online entertainment publication. Among his various endeavors, Matt has held positions at the largest music trade organization, multiple professional sports franchises, a music marketing and promotions firm, and music and urban culture magazines. 

Some of Matt’s accomplishments at his previous Web-based publication include legitimizing the business and landing many significant partnerships. Without a marketing or advertising budget, Matt increased the readership from 2,000 to over 40,000 people per day (following a six-month plan). With its broader coverage, The Tuned Inn should easily exceed these results, both through simple Web management techniques and by building a word-of-mouth reputation for consistently good content. 

J.D. from University of Pennsylvania Law School (2006), Founder of Penn Entertainment & Sports Law Society
Certificate of Study in Business & Public Policy at the Wharton School of Business
B.A. from Tufts University (2001) - Economics, minor in Media Studies 

Press:

Profiled on Take the Leap, March 18, 2010
Interviewed for story in Advance for Audiologists, "Building Through Customizing", January 6, 2009