Janneke Niessen

LinkedIn: https://www.linkedin.com/in/jannekeniessen
Twitter: https://twitter.com/janneke_improve
Amsterdam, Netherlands
Accredited investor
Member since June 04, 2014

Janneke has been active in digital advertising & media for 15 years and experienced different areas of the industry. She co-founded Improve Digital in 2008. Quote_down

About

Investor interests

Type of investor	Angel
Typical investment size	$50,000 - $100k
Typical investments in a year	2
Categories of interest	E-commerce Information technology Reviews and recommendations Software as a service (SaaS)
Locations of interest	Amsterdam, Netherlands London, United Kingdom
Credentials	Accredited Investor

Activity

Investments made

Shoot2Share, Swogo

Full bio

Improve Digital helps premium publisher to realize their revenue potential through innovative solutions for real time advertising.
Janneke is active as board member for IAB Europe, active in the board of several companies, she is a mentor for startups, angel investor and speaks regularly at events about digital marketing and entrepreneurship.

- Deloitte Technology Fast 50 nr 2 - 2013
- The Next Women top 100 most successful business women 2013
- GP Bullhound Media Momentum Awards 2012 Top 10
- Red Herring 100 2012
- Online Media Woman of the Year 2011
- Deloitte Technology Fast 50 Rising Star 2011
- Top 25 Hottest Women-Led Global Start-ups 2012

Blog: How the next billionaire company can come from Europe
http://ec.europa.eu/commission_2010-2014/kroes/en/blog/improve-billionaire-company-europe

Specialties: publisher revenue & yield optimization, product & software development, rtb, monetization mix, sales operations, building & optimizing teams, global outsourcing, auction based advertising models and pricing strategy, sales- and business intelligence, ad products and training.
Janneke Niessen at TEDxAmsterdamWomen 2013

Janneke Niessen at TEDxAmsterdamWomen 2013