|University of Pittsburgh|
Don Silvestri, Vice President, Marketing & Public Relations of OPEN Sports
Don Silvestri has over 10 years experience as a senior marketing executive with expertise in the areas of marketing, brand management, advertising, lead generation, product positioning, sales program development and partner relationship management.
Most recently, Mr. Silvestri served as Vice President of Marketing and Business Development for IAG Interactive. IAG Interactive is one of the leading providers of performance-based online marketing solutions with a multitude of categorically and demographically targeted websites and affiliate networks.
Prior to joining IAG, Mr. Silvestri spent 6 years with CBS Digital Media / CBS SportsLine.com. As the Director of Marketing, he was responsible for all marketing operations, advertising campaigns and consumer retention efforts for the CBS brands, their Fantasy Sports products and partner websites including CBS SportsLine.com, NFL.com, PGATOUR.com and NCAASports.com.
Additionally, Mr. Silvestri played professional football for nine years as a field goal, kick-off and punting specialist. Mr. Silvestri earned dual degrees in Marketing and Business Administration from University of Pittsburgh where he was an Academic All-American.