2010 UCLA Anderson School of Management , MBA , Executive MBA |
1999 University of Michigan (Ann Arbor) , MS , MS, Engineering |
Devon arrived in the USA in 1997 - fresh off the boat from South Africa - with a full-ride scholarship, two suitcases and nowhere to sleep the night. Since then, he’s applied his analytical and creative sensibilities, along with a common-sense understanding of what consumers want, to help marquee brands across the globe take advantage of new developments in marketing and operations.
In doing so, he’s
helped companies in fields as diverse as apparel, consumer goods, media
& entertainment, manufacturing, and financial services improve the
way they connect and interact with consumers, employees and partners.
Devon and and his work have featured in Business Week, Fox Business
News, CNET, Portfolio and several other tier one publications
Prior
to founding SocialNotions, Devon was a Senior Principal with a global
major consulting company, where he led their social media and digital
marketing consulting team. In this role, he has oversaw the
development of social media applications for consumer and brand
marketing across industries, and was tasked with developing cogent
strategies and feasible business models for social media for global
1000 clients.
Devon
also has experience working in an advisory capacity with start-up and
early stage companies in the consumer experience and social media
space, and serves as an advisor to venture capital and private equity
firms. His specialties include: creative strategy, consumer marketing,
digital strategy, multi-channel commerce, experience design,
interactive marketing, Web2.0, social media , social commerce,
persona-centric design, personalization, marketing strategy and
analysis, strategic process redesign, operations optimization, supply
chain management and RFID.
Devon’s
a former Fulbright scholar, and attended the University of Michigan
(Ann Arbor) on a Fellowship, where he earned a Masters degree in
engineering. Devon is currently a student of the Executive MBA program
at UCLA’s Anderson School of Management, where he focuses on Marketing
and Entrepreneurship.