Since 2004, Miss White has played an active role in the digital performance marketing community. She is recognized as a highly accomplished senior sales director with verifiable year-after-year success achieving revenue and business growth objectives within start-up, turnaround and rapid change environments.
Chantelle’s introduction to the digital marketing space was in early 2004 with AzoogleAds. Initially based in the Canadian office, Miss White was one of two employees who relocated to the company’s Manhattan world headquarters. It was here Chantelle successfully delivered on the initiative of building the US-based Affiliate Marketing division. Her responsibilities included overseeing key functions of the affiliate sales division, serving as a corporate ambassador for external marketing initiatives and new business development, providing key strategic input on corporate marketing and affiliate sales team initiatives. Prior to her relocation, Miss. White championed the growth of an intercontinental publisher portfolio, integrated a variety of marketing solutions and surpassed targeted metrics for existing key accounts.
With proven accomplishments in establishing and cultivating relationships with C-level executives to secure contracts, seize control of critical problem areas and deliver on client commitments, Chantelle joined the MediaTrust team in 2008. As Director of Sales, she was responsible for strategic partnership alliances, new business development and tactical portfolio management.
Today, Miss White is a Managing Partner with iDigital Advertising, an integrated online marketing agency which creates, implements and manages customized digital media strategies and turnkey social media solutions. Simultaneously, she consults for a handful of strategic performance marketing firms to bridge relationships between direct merchants and targeted media channels.