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State of the Union - SoCal's startup ecosystem

by Bambi Francisco Roizen, September 4, 2012 | Comments

10675

Neal Hansch, VC at Rustic Canyon Partners, gives an overview of the LA tech scene

The Southern California, or SoCal, tech scene is on fire. To show just how active the LA area is with new startups and incubators, Neal Hansch, partner at Rustic Canyon Partners, gave a mini State of the Union presentation of what's happening across the tech startup scene. First Hansch talked about the sectors that are getting traction, such as digital media, ...

Gamification has to move beyond badges

by Kristin Karaoglu, July 11, 2012 | Comments

10101

Video of Johnny Shaw and Chethan Ramachandran at the Vator Spark conference on gamification

What are the personality types of gamers and how do you reach them? Engaging your customer or employee requires more than just giving them a badge. In fact, motivations depend on personality types. Are you a socialite? Or maybe you're a collectivist. You may even be a scientist, but act like a politician. Jonny Shaw, founder of NakedPlay.com, and Chethan Ramachandran, founder ...

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