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Ivy Brain

Vator innovation series

Ivy Brain by Reena A Jadhav

135

A show that helps entrepreneurs understand how to build their business. Host Reena Jadhav, CEO of NUResume, sits down with experts on venture funding and public relations to get tips.

All episodes

How to get PR Buzz: Part II

by Reena A Jadhav, May 16, 2008 | Comments (2)

442

One of the cheapest forms of marketing is to get the press to write about you! But given the amount of content the press can write about, it's often hard to get them to even consider your story. So, how do you get the journalists at the NYTimes or the Wall Street Journal to even take a look at your company? Vator.tv correspondent Reena Jadhav talks to Kathy Johnson of Consort Partners to give you tips on just how. (Kathy ...

Brad Feld on how to get funding

by Reena A Jadhav, May 13, 2008 | Comments

473

What can entrepreneurs do to guarantee funding? "They can write themselves a check," says Brad Feld, a venture capitalist at Foundry Group and prolific blogger. Feld sat down with Vator.tv correspondent Reena Jadhav of Ivy Brain to talk about what first-time entrepreneurs should keep in mind when trying to raise funds. One piece of advice from Feld is to "surround yourself with people who've done it before." And, when talking to VCs, remember not to be arrogant but to be ...

How to get funded (or not!): Tim Draper chats with IvyBrain

by Reena A Jadhav, May 1, 2008 | Comments (6)

458

IvyBrain's Reena Jadhav chats with Tim Draper, the Founder and Managing Director of Draper Fisher Jurvetson, a leading Venture Capitalist, about fundraising tips and the process of getting funded. Tim kicks it off with the good news that the crashing economy has not deterred them from continuing to invest and in fact this is a great time to find unique business opportunities. While his firm is investing in areas such as clean tech and health care, Tim shares his current investment strategy. He likes ideas that are ...

Hot Tips for PR Buzz: Part 1

by Reena A Jadhav, April 17, 2008 | Comments (1)

441

Ivy Brain's Reena Jadhav speaks with Kathy Johnson, Co-founder Consort Partners about the new rules of public relations, and what entrepreneurs must do. Some of her insights: PR has gone from being a one way to a two way conversation with immediate feedback.Press releases are no longe the only way to break your news. Twitter, blog, video posts must be on your list of ways to disseminate your news. Bloggers are not just old-school journalists, but VCs, entrepreneurs, and journalist converts. ...

Hot Marketing tips for on-demand services: IvyBrain chats with Joel York

by Reena A Jadhav, April 3, 2008 | Comments

426

Joel York, VP of Marketing at Conduit, talks to Vator.tv contributing correspondent and Ivy Brain's Reena Jadhav about tested strategies and tactics for marketing an on-demand business. Here's a quick look at the Top 4: 1. Have a very simple, focused value proposition. One great example -- Google's home page is simply about Searching the web. 2. Choose large markets where the cost of customer acquisition is low. 3. Strive for 100% automation from awareness to close. Build the product all the way ...

Negotiating a Termsheet: Ivybrain's Reena chats with Ted Wang

by Reena A Jadhav, March 28, 2008 | Comments (1)

397

Ted Wang, a partner with the Silicon Valley law firm Fenwick & West and a leading intellectual property attorney, talks termsheets with Vator.tv contributor Reena Jadhav of IvyBrain. Entrepreneurs looking for insights from the other side of the table will find this video worth the watch. He reveals VC motivations during negotiations, spills the top 5 reasons negotiations fall apart, shares his counter-intuitive philosophy on founder vesting, offers a key clause founders can include to counter blocking rights, and throws in ...

PeopleConnect CEO Max Shapiro with some must-read advice on hiring

by Reena A Jadhav, March 19, 2008 | Comments (1)

385

In this episode of IvyBrain, angel investor and veteran startup recruiter Max Shapiro, CEO of PeopleConnect Staffing, tells host Reena Jadhav how to recruit the right team on a shoestring budget. I urge all young entrepreneurs to get a cup of coffee, turn off the Blackberry and listen to his insights. These simple words of experience could mean the difference between your venture's success and failure! Here are some sample questions: What's an "A player" and is there an objective definition? ...

Take the "Burnout Test" and get to Peak Performance. IvyBrain interviews Dr. Roe

by Reena A Jadhav, March 7, 2008 | Comments

369

Are you literally "dying of overwork?" Dr. Roe Gallo shares her burnout test and tells Reena Jadhav of IvyBrain that accumulation of stress can not only kill your performance, it can actually kill you! In Japan an estimated 10,000 businessmen die of "overwork" yearly. Take the test to find out if you have burnout by answering questions such as "Do you have anger at those making demands on you?" and "Are you being excessively negative, pessimistic, and irritable?" Answer "yes" to ...

Contributor Reena Jadhav to launch Ivy Brain - talk show for entrepreneurs

by Reena A Jadhav, February 28, 2008 | Comments

356

(Editor's note: To give our community of innovators access to more entrepreneurial brainpower, Vator.tv is proud to introduce IvyBrain, a new talk show from guest contributor Reena Jadhav. The show is one of several we plan to roll out over the coming months from our community members who are using the Vator.tv platform as a network for their own channels on innovation and entrepreneurship.) Being an entrepreneur is a tough gig -- just ask any over-caffienated 'crackberry' junky. Those who've ...

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