Rand Schulman, CMO of InsideView, says a culture of measurement is becoming core to his company. He talks about the different analytic services his company has incorporated to measure leads, conversions and sales.
Is Sales 2.0 hype or fiction?
Bringing new technologies to the art and science of sales
Entrepreneur interview by Gerhard Gschwandtner
August 25, 2008 |
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A successful entrepreneur and CMO of Inside View
Entrepreneur interview by Gerhard Gschwandtner
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