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Google sells out of Glass in Tax Day promotion

Google opened Glass up to anyone for a single day, still charged $1,500 for the device

Technology trends and news by Steven Loeb
April 16, 2014 | Comments
Short URL: http://vator.tv/n/3652

As all of you know, Tuesday was our nation's most beloved holiday: Tax Day. Or at least, I hope you knew that it was. I mean, you did file, didn't you? DIDN'T YOU? 

Because of the pain and stress and general heartbreak that so many feel giving up more of their money to the government each year, Google decided to give people a present. A very expensive present: for one day only it ditched the whole "you can only get Glass if you're invited!" thing and allowed anyone to sign up.

I mean, it still cost people $1,500, plus tax, to buy the thing. But still, nice of them to open it up. 

If you had any doubts as to whether or not Glass will ultimately be successful, those should now be put to rest: the company has announced that it sold out of the devices. But, fear not, there will be new ways to get them in the future. 

"All spots in the Explorer Program have been claimed for now, but if you missed it this time, don’t worry. We’ll be trying new ways to expand the Explorer program in the future. You can sign up below to stay updated. That's all for now, folks," the company wrote on its Google+ account.

Google Glass did not say exactly how many spots were filled exactly, nor how many devices were sold. VatorNews has reached out to the company to find out and we will update the story when we learn more. 

Those who were lucky enough to get their hands on one of the devices also got to pick their favorite shade or frame, along with a charger, a case and a mono earbud.

Now, some might say that selling out of the devices in 15 and a half hours (they went on sale at 6 am and were sold out at roughly 9:30 pm) is not that impressive, but it is, especially at that price.

Maybe its because I'm in my 20s, but most people I know would be on the street if they ever paid that much for anything.

Sales of Glass are expected to be high. A report from BI Intelligence from this past December predicted that over 800,000 Google Glass units would be sold this year. That number could reach nearly 2.5 million by 2015, and by 2018 the predictions are that 21 million units will be sold. 

Tuesday was the first time that the device was available to a wide audience, and it could portend some very good things for Google.

Shoutout to TheNextWeb for first spotting this.

(Image source: tinyfarmblog.com)


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