Today's Entrepreneur is Jonathan Gheller, founder and CEO of Storylane. Storylane helps you share and connect with the people, places, events and ideas.

Vator’s community is the home to entrepreneurs who embrace their passion and follow their dreams. Our profiles allow members to express themselves by sharing their interests, lessons learned, as well as bits and pieces of their roller-coaster journey.

These profiles give entrepreneurs an opportunity to showcase themselves and tell their story. So if you are an entrepreneur, a serial entrepreneur, or even an aspiring entrepreneur, we'd like to hear from you.

Companies I've founded or co-founded:
Fashmatch, Mixtent

Startups I worked for:
Like.com

If you are an entrepreneur, why?
I want to change the world.

My favorite startups:
Airbnb, Kiva, Dropbox, Facebook,

What's the No. 1 mistake entrepreneurs make?
Underprovision cash.

What are the top three lessons you've learned as an entrepreneur?
1) Don't die
2) put food on the table today and harvest for tomorrow
3) Run a marathon, not a sprint