Today's Entrepreneur


Today's Entrepreneur: Ivar Plahte

No. 1 mistake: Ignoring one or more of the fundamentals

Innovation series by Kristin Karaoglu
November 11, 2011 | Comments
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Today's Entrepreneur is Ivar Plahte, CEO of OnRelay. According to his VEQ Ivar is a thought leader and is good at team motivation and sales management.

Vator’s community is the home to entrepreneurs who embrace their passion and follow their dreams. Our newly-designed profiles allow members to express themselves by sharing their interests, lessons learned, as well as bits and pieces of their roller-coaster journey.

These profiles give entrepreneurs an opportunity to showcase themselves and tell their story. So if you are an entrepreneur, a serial entrepreneur, or even an aspiring entrepreneur, we'd like to hear from you.

I am a(n):


Companies I've founded or co-founded:

OnRelay, Telecom over IP @ Telenor

Startups I worked for:


If you are an entrepreneur, why?

I want to change the world.

What's most frustrating and rewarding about entrepreneurship/innovation?

In Europe, the most frustrating part of entrepreneurship is the pervasive attitude in business that the passing of time doesn't matter -- combined with a general risk aversion against doing business with startups. It has been rewarding to experience that Silicon Valley is indeed different.

What's the No. 1 mistake entrepreneurs make?

Ignoring one or more of the fundamentals wrt demand, market size, differentiation, business model, or team.

What are the top three lessons you've learned as an entrepreneur?

1) Don't start too early
2) Don't quit too early
3) Don't scale too early

(Want to be profiled? Just fill out your Vator profile and we'll find you! Or you can email

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Ivar Plahte
Bio: OnRelay co-founder and CEO. Visionary executive and entrepreneur with background from general management, marketing, product management a...

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