Today's Entrepreneur


Today's Entrepreneur: Larry Kramer

No.1 mistake: They don't get enough money....

Innovation series by Meliza Solan Surdi
March 9, 2011
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Innovators embrace being at the forefront of change. And, just by being there, they make a difference.

They often live unstable lives. But as they boldly take risks, they'll make several mistakes which become valuable lessons for the rest of us. 

Just this year, we've created new profiles, specifically for innovators, to express themselves by sharing their interests, lessons learned, as well as bits and pieces of their unique journey.

Today's entrepreneur is Larry Kramer, founder and CEO of DataSport Inc and Inc.

According to his VEQ, Larry is good at team motivation, project development, and he is a thought leader.

I Am: An Entrepreneur, Media Executive,  and Consultant

Name companies you've founded or co-founded:

DataSport Inc., Inc.

Name companies you've invested in:,,

Name startups you worked for:

Data sport inc.,

If you are an entrepreneur, why?

I'm bursting with ideas!

List your favorite startups:, Klout, Poltico,,, Facebook, Quantcast,

What's most frustrating and rewarding about entrepreneurship/innovation?

Fundraising and trying to keep your investors on the same wavelength is difficult. Having to constantly resell your idea to investors, employee and customers is also tough. Watching a deal die five times before you get it to happen....that's loads of fun....

Rewarding is watching the company you created give jobs and opportunities to people, and watching those people grow with it. Creating wealth for people is always terrific

What's the No. 1 mistake entrepreneurs make?

They don't get enough money. They don't try to account for what they can't anticipate.

What are the top three lessons you've learned as an entrepreneur?

1.) Whatever money you plan to raise, double it.
2.) Be the BEST partner you can be to everyone you work with. Understand what they want out of the relationship and go out of your way to give it to them.
3.) Don't put off tough decisions.

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