Zynga raises $15.18 million

Social gaming giant raking in more cash

Financial trends and news by Chris Caceres
November 17, 2009 | Comments
Short URL: http://vator.tv/n/be2

7477

Popular social gaming startup, Zynga raised $15.18 million on Tuesday, according to a regulatory filing.  No new investors were listed, but the company now has raised $54 million in total.  Previous investors include Kleiner Perkins, Avalon Ventures, Foundry Group, Union Square Ventures and Institutional Venture Partners.  
Zynga is the maker of a very popular game called FarmVille, in which users play with their Facebook accounts.  The game is free to play, but Zynga is making money by selling virtual goods within the game, such as seeds or tools to grow better farms.  The game is played by 65 million users monthly and is the number one app on Facebook. 

Rumors around the Web say that Zynga is generating around $250 million a year in revenue. The breakdown of those revenues are 90% come from virtual goods, such as tractors, scarecrows, drinks, and 10% from commercial offers from companies like Netflix, Blockbuster and Disney Movie Club, said Shernaz Daver, spokesperson for Zynga. But currently Zynga has removed its commercial offers, after some negative reports emerged about the quality of the offers.

But the company has also done some good things, announcing last month it contributed $487,500 towards the welfare of children in Haiti.  It made these contributions by donating 50% of profits from the selling of virtual goods on its Farmville game.  

Related companies, investors and entrepreneurs

Plogo_zynga_zynga-logo-for-screen-v2
Zynga
Startup/Business
Description: Zynga is the largest social gaming company with 8.5 million daily users and 45 million monthly users.  Zynga’s games are avail...

Related news


blog comments powered by Disqus
Find your friends' startup new!
Vator is more valuable if you know who's here.
Discover who has a startup and help their success by following their progress!

Featured Stories

Latest company news bites on Vator

Kaggle was featured in a article: "Kaggle's lessons in building a crowd-sourcing platform" about 1 hour ago
Anthony Goldbloom and Jeremy Howard on engagement and funding lessons See more
Kasha Ritter - Kasha Ritter (Owner/President)
new commissions for animal portraits= it's a dogs world: http://www.time.com/time/nation/article/0,8599,1888304,00.html
See more
eCare Diary - John Mills (Founder and CEO)
eCareDiary has been nominated for Best of the Web 2012 by SeniorHomes.com. Vote for us here ...
See more
Vab Media - Andrew Broadbent (social media manager)
Charter a Private Jet to the 2012 British Golf Open http://bit.ly/xJuTNQ PrivateJets #Golf #BritishOpen #luxury #Travel
See more