What am I Missy

1303

Twitter keg party; Storing cold, hard cash

What am I Missy, Episode 22

Innovation series by Meliza Solan Surdi
June 9, 2009 | Comments (40)
Short URL: http://vator.tv/n/8b7


Anheuser-Busch has a Twitter account for Michelob to generate some buzz. Now beer lovers can chat with other fellow beer lovers. But if you have a Twitter account, aren't you supposed to be succinct? Last time I checked, the more beer someone consumes, the less succinct they become. And, another thing - how does a beer tweet anyway?

See: Michelob Twitter account under the spotlight

Since the post-Enron regulation that doubled the time needed for startups to go public, venture capitalists have been thirsty for liquidity. Some VCs see the opportunity in the current cash flow crunch. Tim Draper, whose various funds invest in over five hundred startups, unveiled one of his latest investments called XChange. This company is a trading platform for private company stock where VCs, equity holders, and qualified buyers can trade restricted assets. But are these private exchanges a short term patch for a temporary IPO drought or a permanent fixture?

See: Tim Draper unveils the XChange marketplace

Given the fact that banks are not doing so well these days, where should founders stash their newly-raised, cold-hard cash? Believe it or not, the best place is the refrigerator, according to the founders of Heyzap, a startup that allows Web sites or blogs to take the most exciting flash games and embed them onto their Web site. Founders Jude Gomila and Immad Akhund decided it would be best to store their recent round of seed funding safely away in the office refrigerator. How much was in there? Since the door did not budge, we were unable to find out.

See: An inside look at Heyzap

 

 

 

 


Related companies, investors and entrepreneurs

Plogo_twitter-twitter_twitter
Twitter
Startup/Business
Description: What is Twitter? Twitter is an online information network that allows anyone with an account to post 140 character messages, called twee...
Plogo_www-heyzap-com_logo_usv_180
Heyzap
Startup/Business
Description: Heyzap allows any website or blog to take the most exciting flash games and put them into their website. This results in the website/blo...
10686
Tim Draper
Founder and Managin...,
DFJ
6563
Jude Gomila
Co founder,
Heyzap
Bio: Entrepreneur
52097
Immad Akhund
CEO,
Heyzap
Bio: Immad Akhund is a San Francisco based, British entrepreneur who is best known as the CEO and co-founder of social gaming company, He...

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Comments

Gary Silver
Gary Silver, on June 9, 2009

I hate when I reach in my fridge to grab a cold Michelob and grab a stack of benjamins by mistake.


Lorenzo Carver
Lorenzo Carver, on June 9, 2009

@Gary - thanks for the laugh Gary (nice comment) - @Meliza - thanks for another great show


Gary Silver
Gary Silver, on June 9, 2009

@Meliza: errr, well, actually I don't have that problem, I was just trying to entertain Lorenzo. Not even frozen funds in the freezer. But, hey, that means more room for beer! YEAH BABY!


Gary Silver
Gary Silver, on June 9, 2009

@Melizza: OK, I'm stocking the fridge now, you can just bring the cash (or a few investors). // Hey, if beer can tweet, can money? (reminds me of that GEICO commercial with the talking wad of cash, you guys get that out West?)


Darryl Ballantyne
Darryl Ballantyne, on June 9, 2009

As a Canadian, we regularly have in-depth conversations with our beer. Just this weekend, my Steamwhistle Pilsner told me it had been on Twitter since 1973, and Facebook since 1954; American beer seems to be quite behind.

Then again, maybe that was just the beer talking.

(P.S. - That XChange service looks pretty cool...)


Comment_gbg
Bambi Francisco Roizen, on June 9, 2009

Gary: You need to have your own show on Vator. What am I Gary.


Gary Silver
Gary Silver, on June 9, 2009

Bambi: There's a cold one here for you and for Ezra too! ($twenties will be fine, thx) @Darryl: You better check your beers' "born on" dates a little more carefully.


Darryl Ballantyne
Darryl Ballantyne, on June 9, 2009

There are no "born on" dates in Canada. We drink them too fast to bother :)


Jason Devenney
Jason Devenney, on June 9, 2009

Another great show Meliza. Just off to the fridge to get some cash, need to pop out and buy a few beers. Met Jude in London a while back, a good guy and congrats on their recent funding.


Jason Devenney
Jason Devenney, on June 9, 2009

It is either in the fridge or under the mattress as the banks are not that good over here at the moment :) All is good at Siondo, I was pitching last night at http://www.nwstartup20.co.uk/jun09 to Michael Birch from Bebo and VC panel, after some nasty questions Michael said he really likes the concept and the product and is interested in hearing more. Pretty happy with that.


Comment_gbg
Michael Leyva, on June 9, 2009

Looks like anything and everyone one is on Twitter! Once I work up some cold hard cash, I might invest in another refrigerator.


Jim Gibson
Jim Gibson, on June 9, 2009

Are you sure you didn't find our SoCal investors in the fridge? Afterall, they've been on ice for the last 12 months!! Wonder why? :) I should have figured since the room temp at a recent fast pitch seemed to be around 32. Guess it's time to turn up the heat.


Jim Gibson
Jim Gibson, on June 9, 2009

Hi Meliza: thanks for asking! :) Yes, quite a bit going on here at QuakeDog. We've recently launched our automated fundraiser platform for organizations looking to provide a unique value to their community (raise funds getting folks prepared - win win) and already have local fire, police & EMT groups starting the program. I really need to spend more time on Vator building our followers - would love to share our ongoing news with the community. :) Love what Vator.tv is doing!


Tobias Batton
Tobias Batton, on June 9, 2009

I think you'd enjoy this beer much more than the panther piss you were drinking in the video: http://www.allagash.com/tripel.htm :)


Comment_gbg
Kevin Rivers, on June 9, 2009

Hey Meliza,

Excellent show. It would be interested for me to try and store my investment funding in my fridge. :)


Nick Ballantyne
Nick Ballantyne, on June 9, 2009

Hey Miss, Nothing Makes a Girl Look Like a Real Women Than an Nice Cold One!!!! Loved The Show!!!!


Gary Silver
Gary Silver, on June 9, 2009

It seems to a man, beer makes a woman more attractive, but to a woman, money makes a man more attractive. Beer and money have a lot of partying to do together!


Gary Silver
Gary Silver, on June 9, 2009

@Meliza: Yes, men and women will stay cold to each other until they get what they want from the fridge. // OK, forget the GEICO talking cash commercial, remember the "magic fridge" from a recent Super Bowl? // Hey, if a fridge can be an internet appliance, then isn't it the FRIDGE that should be tweeting? "need more cash, low on beer, a Canadian brew in the back with an aging born on date"???


Ezra Roizen
Ezra Roizen, on June 10, 2009

The down side of alternative cash storage strategies: http://www.cnn.com/2009/WORLD/meast/06/10/israel.mattress.money/index.html


Gary Silver
Gary Silver, on June 10, 2009

@Ezra: At least she knew not to keep her beer there. I guess the lesson of that story is that it always pays to keep your money next to your cold beer.


Florian Brody
Florian Brody, on June 10, 2009

Great story - but where do you keep the twittering beer when the fridge is full of cash? Maybe put the cash in the freezer department - to keep it cold and hard.


Gary Silver
Gary Silver, on June 10, 2009

@Meliza: Well, it's not all that, just sticks in the brain (I guess good viral marketing... I'm repeating it), and, my bad, the money doesn't actually talk, it watches you... with a theme song... here's one of many (and they're all stupid): http://tinyurl.com/geico2
Here's just the music: http://tinyurl.com/geico1


Gary Silver
Gary Silver, on June 10, 2009

@Meliza: As simple and stupid as these spots seem, I think it's an effective ad campaign because it works on the subconscious level of creating guilt... makes you think of the money you're wasting by not checking them out for 15 min. Also, you want to know that your insurance company is watching over you... so I think it's more complex on different levels than it first appears. Now, we should be getting paid by Geico for this, right?


Gary Silver
Gary Silver, on June 11, 2009

@Meliza: I've heard Geico stashes him back in the deep freeze as soon as he gets out of his trailer dressing room after filming, they want to keep your hot little fingers off him :)


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