- Standard television has improved with good quality and HD.
- Prices have risen to around $55 per month on average.
- The program guide grid has approached a standard.
- Now we have DVR and VOD. In most cable and satellite systems, those were bolted on.
However, the race is really about how to create an integrated and personalized experience. How will cable do that before the web catches up? On one side the traditional model has the advantage of $55 per month coming from everyone, with set top boxes that update the software installed in a huge base of 60 million homes.