Location: 4325 Casanna Way #607, Oceanside, California 92057, United States

Founded in: 2008
Stage: Beta (public testing)
Number of employees: 1-5
Profitable year: 2010
Short URL: vator.co/you-scoop-it

Admins (1)

Terrie Taylor
CEO, youscoopit.com

Followers (5)

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You Scoop it

What will you scoop today?
Startup/business
California, United States United States

http://www.youscoopit.com

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News Reviews and recommendations Social media Media User-generated (UGC) Content Blogs Digital media Entertainment Video

About

Company description

You Scoop it is a place where anyone can share or write about news events, reviews of their favorite places/things, micro-blog (Mini-Scoops), opinions, and whatever else that interests them.

We are taking 'citizen journalism' and user reviews to the next level by combining both of them in one place, while mixing in a very robust social network to share and build communities.

Team

Terrie Taylor

Co-Founder & Product Development

Terrie co-founded You Scoop it in 2008 with Robert Hartsock and Ronnie Shelton. Terrie has a 25 year background in corporate management and finance control. She is the financial manager and lead product developer.

Robert Hartsock

Co-Founder & UI Developer

Robert co-founded You Scoop it in January 2009 and along with Terrie Taylor and his friend and colleague, Ronnie Shelton developed YSi. Robert has a 12 year background in 'front-end' web application & graphic design. He currently heads up UI development and design.

Ronnie Shelton

Co-Founder & Programmer

Ronnie co-founded You Scoop it team in January 2009 with Terrie Taylor and his friend and colleague, Robert Hartsock. Ronnie has a 15 year background in 'back-end' web development and programming. He currently heads up web and desktop application development.

Business model

Our current business model relies heavily on advertising and will eventually build through a ad platform that we call "unique commissioned advertising". We will be able to offer such an platform due to our very low overhead and ability to adapt quickly as a smaller company.

Our sustainable business model includes both revenue from third-party ad platforms such as 'AdWords' and 'AdBrite', as well as selling ad space through our network as well.

We would also consider charging businesses or companies for "sponsored" reviews or news articles which showcase who they are and what they're doing.

Competitive advantage

We have several advantages over our competitors like All Voices and NowPublic, in that we offer unique 'badges' that our users can earn based on their site activity, participation and achievements.

We also offer both news and reviews in one place, which nobody else is doing at all. Not to mention, we offer a micro-blogging system called 'Mini-Scoops' which are comparable to "tweets" on Twitter.

We are combining all these things into a social news and reviews network, that will eventually become the flagship for citizen journalism and user reviews.