Transera Communications

 

Headquartered in Sunnyvale, California, Transera Communications is the first company to offer an adaptive on-demand virtual call center solution, enabling real-time visibility and control over distributed call center operations while ensuring the best customer experience at the lowest cost.  Seratel, Transera's award-winning software, delivered as a service, enables organizations to rapidly deploy a feature-rich call center for agents located anywhere in the world, including in-house, outsourced, remote or at home with no upfront capital expenditures. Pricing starts at $100 agent per month. For more information, go to http://www.transerainc.com/ or call 408-873-1984.

President & Chief Executive Officer (Co-Founder)

Prem brings to Transera his 25 years of experience in the telecommunications and networking industry and his keen entrepreneurial instincts. Prior to joining Transera, Prem was Executive Vice President, Voice Portal Solutions at Genesys, where he was responsible for strategic direction and development of the company's Voice Platform and Managed Service solutions. As a result of his efforts, the Genesys Voice Portal products were awarded the top ranking in worldwide market leadership from the Gartner Group for completeness of business vision and ability to deliver compelling value to the marketplace. Prem joined Genesys in mid-2002 when the company he co-founded, Telera, was acquired by Genesys and its parent company, Alcatel. While at Telera, Prem served as Chief Executive Officer, and was the driving force behind the company's success in the emerging VoiceXML platform and solutions market. Prior to co-founding Telera, Prem co-founded VOIS Corporation where he served as Chief Executive Officer. Before launching into his entrepreneurial efforts, Prem held Vice President and General Manager positions at Novell. He also served as Vice President of Engineering at Fluent and Samsung Software America. Prem also held engineering management positions with Bell Labs and Bellcore during his tenure in telecommunications, network management, multimedia and telephony. Prem holds a Ph.D. in Electrical Engineering and Computer Science from the University of Texas at Austin. He received his masters and undergraduate degrees in Electrical Engineering from IIT Bombay.

 

Transera co-sells and resells its software through established global IP communications carriers, targeting end users such as enterprises and outsourcers. Transera enables these carriers to upsell and cross sell additional on-demand services sold on a subscription basis to allow customers to cost-effectively deploy global call centers.

 

Call center services are easily provisioned and delivered to any site and any agent regardless of geographical location or underlying technology infrastructure. Customers literally just need a phone and a PC with an Internet connection.  Carriers no longer have to host dedicated call center systems in their network in order to deliver hosted call center services and there is no requirement to install dedicated equipment for individual customers.  As a result, businesses have an unprecedented level of flexibility and choice and can realize the cost advantages of a bundled end-to-end solution that combines on-demand call center services with transport

 

Transera's primary advantage is its patent-pending Midpoint Call Management^TM technology. Transera's Midpoint Call Management integrates with existing telephony networks so organizations can intercept and control customer calls coming from anywhere in the world.  With Transera, there is no dedicated infrastructure so organizations can globalize call center operations with just a phone and a PC.  Callers are sent to the right agent, with the right information, at the right time and to anywhere across their global call center operations.

 

From a go-to-market standpoint, Transera's leadership team is comprised of proven entrepreneurs in the telecommunications market. The team understands the industry culture, how to sell through to the end customer through global IP communications carriers and their resellers. Moreover, the management team is comprised of professionals who understand the US and India markets and how to sell to their primary buyers - global enterprises and outsourcers.