Company description
Current projects: HackableHelmets, a chocolate factory, art installations and Port 11 spaceport, Lightning energy experiences.
Recent notables: Helmet engineering/fabrication for the movie TRON releasing in December 2010 including detailed programmable LED helmets for Daft Punk.
Unique systems integration, new inventions and advanced development for partners: Toyshoppe Systems builds large and small projects for clients in media, entertainment, cleantech, consumer goods and international events.
Business model
Engineering: new inventions for market including DIY and open source solutions with communities associated for brand development
R&D: partnerships with high level firms servicing space travel, government and media technical innovations (have been providing this service for 15 years)
Products: releasing new inventions for market starting 4Q 2010.
Production Services: Cleantech LED design with large events and festivals including SXSW 2011 product releases in conjunction with production sponsorship and assistance on many major events reaching millions per year. Typical events include Coachella, Burning Man, CicLAVia and GLOW which collectively reach over a million people yearly. Services break even and provide free advertising and company recognition in collaboration with community events in the arts.