Company description
Summary
Socialyzer is a revenue performance management platform for social media. We use advanced technologies to enable our customers to generate more revenue from social channels.
Our technology analyzes social accounts in real-time and can predict when and where they should publish content in order to maximize audience engagement.
We can increase clicks by over 150% and retweets by 200%.
View Product Overview - https://www.dropbox.com/s/sqeoneadjrmuhbc/SocialyzerOverview_Oct12.ppt
How Socialyzer Works
Socialyzer connects to your social accounts.
* Pinterest, G+ & Youtube coming soon
Then we analyze your social audience
- Who are they? We learn from their public profile information.
- Where are they located? We extract location information from profile or from posts that have location set.
- What do they talk about? We read their public status updates to understand what topics they care about.
- What days are they active online? We look at audience activity by day for posts, clicks, retweets, likes, comments, etc.
- What hours are they active online? We look at audience activity by hour for posts and engagement metrics.
We crunch all the data in real-time & surface actionable insights, powered by predictive algorithms.
- Automatic social media publishing that is optimized for maximum engagement.
- Data about who is in your social audience, what they care about, and how you can engage them effectively.
- Analytics that track performance of your social marketing efforts, from publishing all the way your own marketing funnels.
We deliver real, tangible results:
- 150% increase in clicks on average.
- Customers have reported click increase of 250%
- Average increase in retweets of 200%
- Our first paid API partner projects we will increase their revenue generated via Twitter by 50%, an additional $1,000,000!
Try Socialyzer for Free
Team
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Bradley Joyce
Founder & CEO
Bradley is a guy who loves to build fun & cool stuff on the web. He has a wide range of experience and skills from ruby development, to design, to marketing. Prior to founding Socialyzer he's built or operated (and in a couple cases sold) sites such as TweetSaver.com, Floxee.com, UseQwitter.com and GradeThePresident.com. He also founded and runs LaunchDFW.com, a site about the Dallas startup community.
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Rocco Stanzione
CTO
Rocco brings incredible coding prowess and deep technical skill to the Socialyzer team, as well as a background in building high performance real-time systems. When he's not buying rare coins on Ebay, he's buying rare coins on Ebay AND making Socialyzer the most sophisticated social media optimization platform there is!
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Jeb Stone, PhD
Chief Scientist
Jeb is a 13-year Internet veteran with depth in database marketing, business intelligence, predictive modeling, and marketing research. He has generated tens of millions of dollars in incremental revenue through business rule and site optimization, predictive modeling, and new product development at leading consumer-facing Web properties including Match.com, SuperPages.com, and FareCompare.com. Jeb holds a PhD in experimental psychology with a specialization in marketing.
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Business model
Socialyzer has two primary products
- Socialyzer Web Application
- Socialyzer Application Programming Interface (API)
Socialyzer Web Application
The Socialyzer Web app is a software-as-a-service application with a monthly subscription fee that ranges from $9 per month to $549 per month or more.
Socialyzer API
The Socialyzer API allows any company to integrate Socialyzer optimization and insights technology into their own products.
We charge a montly license fee to use the API that starts at $500 per month and goes up from there.
Competitive advantage
Socialyzer's unique technology gives us the ability to outperform competition. Our predictive algorithms are cutting edge and constantly improved through very short feedback loops.
We deliver an incredibly complex technology solution in a very easy to use package.
Investors
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