Socialize, Inc.
Location: 153 Townsend St, San Francisco, California, United States United States
Founded in: 2008
Stage: Napkin (idea)
Number of employees: 6-15
Funding history:
- Date: 04/2012, Seed: undisclosed amount
Investors: Mitch Kapor, Brian McClendon, George Zachary (CRV), Pietro Dova, Bill Lee, TMT Investments, Rich Chen, Kima Ventures, Warren Hellman, Ben Narasin, TriplePoint Ventures, Sean Glass, Manyam Mallela, Taher Haveliwala, Transmedia Capital
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Followers (31)

Socialize, Inc.

Put Your Users To Work Boosting Your App Installs.
San Francisco, California, United States United States

An app's users are its best marketers. Socialize puts them to work boosting downloads and user re-engagement in an app by turning their social actions into new user installs. Apps that integrate Socialize experience up to a 551% increase in downloads and 316% increase in impressions.

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Company description

An app publisher's users are his best marketers.  Socialize puts them to work boosting app downloads and user re-engagement by using their social actions to attract new users.

Apps that integrate Socialize experience up to a 551% boost in installs & 316% increase in impressions.  

The developer only pays for new app users via a CPC model. It's a win-win.
Mobile app distribution will be an $8.1 Billion market by 2016.  Socialize has the unique drop-in social platform to capitalize on it.

Want more?  Read the recent TechCrunch article and get an in-depth 7 minute overview.


  • Daniel Odio-Paez
    Daniel Odio-Paez | Founder
    CEO of Socialize. Raised $1.5MM. Founded & sold PointAbout. Profiled in Wall Street Journal. General Electric TLP. Active founder+lifehacker blog. UVa McIntire
Competitive advantage

8.9MM users over 5000 apps using Socialize, like The San Diego Chargers, CouponCloset & Seth Godin  
What Developers Think:
"You guys definitely have created a powerful platform" - Chris N.
"Congratulations on a spectacular product/service. It's amazing. It's nothing short of revolutionary." - Ashok F.
"It was obvious to me that my app will need social integration and your SDK looked like a very good way to do it.  I was very excited to find your SDK! - Oded W.
"Socialize lets me avoid having to publicizing every little comment on Facebook where it will get lost in the scuff." - Sargon B.

Developers can download the drop-in, open-source iOS and Android Socialize SDK at or build against our social API.

Furthermore, the SDK is being baked into every app made by our Do-It-Yourself app creation service, (with over 10,000 apps).
Socialize has run contests to promote distribution, such as
Socialize sponsors/crashes Hackathons, is on the steering committee of MobileMonday, and runs a developer evangelist group in San Francisco and many other guerrilla distribution tactics.