Roses & Rye is a web-driven footwear business dedicated to creating beautiful, Mom-friendly shoes.
Celebrated by WWD, People, and ABC News at launch, the company embraces the vertical web model while delivering on their commitment to support busy Moms with premium product, kind customer service, and mission driven communications.
The company is headquartered across from AT&T Park in San Francisco. For more information, please visit www.rosesandrye.com.
Roses & Rye was co-founded by husband and wife team Patricia Calfee and Ian Picache. Previously, they created Bergine, a flash-sale business acquired by Internet retail pioneer Gilt Groupe in 2010.
In March 2011, retail veteran Beverly Stern joined Roses & Rye as Strategic Principal. Previously, she served as General Merchandising Manager for GAP, Banana Republic, Williams-Sonoma and Pottery Barn. Beverly is also credited with creating and growing babyGAP.
Roses & Rye is a vertically integrated footwear company that sells exclusively through its website, RosesandRye.com.