Location: 130 West Union Street, Pasadena, California, United States United States
Stage: Post-launch
Number of employees: 16-30
Funding history:
- Date: 10/2010, Series A: $3.5 M
Investors: Idealab, Index Ventures, betaworks, Revolution LLC, First Round Capital, Mahalo’s Jason Calacanis, BuzzMachine’s Jeff Jarvis
Short URL:
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Home to 4 Million Mobile Tweeters
Pasadena, California, United States United States

UbUberMedia is the leading independent developer of applications and web-based services that make it easier for users to find, follow and communicate with others on Twitter and other social media platforms.

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Company description

UberMedia was founded in early 2010 as TweetUp (later PostUp) by Internet entrepreneur, Bill Gross, in an effort to provide Twitter users with a way to find the world’s best Tweeters on topics of particular interest and at the same time enable Tweeters to increase their following among people keen to hear what they have to say.

Later that year, the company began to bring together under one roof many of the leading Twitter clients or apps in order to provide a platform for innovation in user experiences across the many platforms through which Twitter users send and read Tweets. UberMedia applications now include UberSocial, Echofon and Twidroyd, leading Twitter apps on the BlackBerry, iPhone and Android platforms, respectively.

Business model

Proprietary algorithm and bidding system allows people and businesses to increase social media presence.  Also provides mobile apps and client tools.  Currently for Twitter on the Android platform through Twidroyd, a property of PostUp.