Location: 181 Fremont Str, San Francisco, California 94105, United States

Founded in: 2011
Stage: 1.0 (formal launch)
Number of employees: 6-15
Short URL: vator.co/nocplace

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Jack Holt
Co-founder, CEO, Whit.li

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8th Founder Showcase Demo Table Competition Winners

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whit.li

Smart Social Segmentation
Startup/business
California, United States United States

http://www.whit.li

Whit.li creates a portable psycho-social identity for consumers to create a faster, more personalized online experience. Think "Bose for Social Noise".

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Social media API Advertising Advertising agency Brand marketing Digital marketing Digital media Marketing Research Social networking

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whit.li received a vote in the competition: Splash Competition San Francisco (Sept. 2011)

Jack Holt (Co-founder, CEO)

Gearing up for our debut of the whit.li for play app on the iPad. We'll show it first at Disrupt on Sept 12. Let us know if you'd like an invite to preview, there will only be about 100 invites avail. on July 26

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whit.li received a vote in the competition: Splash Competition San Francisco (Sept. 2011)

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Company description

Whit.li provides the Enterprise with a simple way to segment fans and followers in real-time, based on personality analysis via natural language processing, lifestyle data and real interests.

Whit.li's Brand App gathers massive 'focus group" data specific to a Brand's Twitter following, sorting engaged influencers into brand-specific segments. The Whit.li API offers customized segmentation for all types of social data.

Identify who the actual person is behind a like or follow. What makes them tick, and what are their interests? What types of media do they like to consume? Most importantly- how should you target and engage with your unique social segments to build ROI?

http://brands.whit.li

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Whit.li Brands App Demo
Posted: May 02, 2013
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