Location: Ann Arbor, Michigan, United States United States
Founded in: 2015
Stage: Revenue generating
Number of employees: 1-5
Short URL:
Referred by:


Ann Arbor, Michigan, United States United States
  • About
Company description
MySwimPro is a technology company that helps members of its community achieve their fitness and training goals by delivering personalized swim workouts, instructional video content and analytics through mobile and wearable apps. MySwimPro has redefined personal coaching on the Apple Watch and in 2016; Apple named MySwimPro the Best App of the Year. MySwimPro supports its growth through a freemium subscription business model. Premium subscribers unlock advanced workout content and additional functionality for a monthly or yearly fee. The community has grown to over a quarter million members since launching in 2015, and scaled revenue by more than 40% for the last five consecutive quarters. As a brand, MySwimPro is recognized as a thought leader in the sport of swimming boasting over 130,000 active social media followers. The business bootstrapped since its inception and combines the expertise of its founders who are former collegiate swimmers and advisors who collectively have 4 Olympic medals in swimming and competed in 13 Ironman world championships.