myofferpalmedia

The company was founded with the vision of providing a new technology platform for the rapidly emerging social media marketplace. Utilizing the founders many years of experience with personalization, CPA advertising, and robust optimization technologies, OfferPal has delivered the first "Managed Offer Network" for social application publishers and online merchants. Our turn-key, full-service platform enables Facebook, Bebo, and MySpace publishers to monetize their social applications, online merchants to generate new leads and increase conversions, and advertisers to reach their target consumers. We have one of the largest networks of premium advertisers and over 500 uniquely engineered offers.

Anu Shukla (CEO):
Anu Shukla is a serial entrepreneur. Prior to founding Offerpal Media, she was the founder and CEO of Mybuys Inc. where she currently serves on the Board of Directors. Mybuys is a venture-backed company in the eCommerce personalization market. Prior to Mybuys, Anu pioneered the category of Internet Marketing Automation as founder and CEO of Rubric, Inc. Rubric was acquired in 2000 for $366 million. Prior to Rubric, Anu has held a variety of executive roles including the VP of Marketing and Product Strategy at Versata (VATA), and Vice President of Worldwide Marketing and Product Management at Compuware/Uniface Corporation (CPWR).