Location: South Melbourne, Australia Australia
Founded in: 2014
Stage: Pre-launch
Number of employees: 1-5
Short URL:
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South Melbourne, Australia Australia
  • About
Company description
MyMinfo P/L is a Melbourne, Australia private company, planning to incorporate in the US, owned 90% by Roland Storti, founder and 10% by Geoff Gwillim, co-founder. We set out to empower all businesses / advertisers / marketers to leverage mobile, achieve greater levels of engagement with consumers, improve advertising ROI and accuracy of attribution and reduce leakage due to one-way media and loss to Search. For everyone, we have created Impulse Engagement, connecting any ad/message in any media right to mobile, delivering consumers targeted relevant content and the means to immediately transact in response to any Call to Action. Minfo was conceived when a heard then forgotten ad made us realize how inefficient ‘Old Media’ really is in following through with relevant info and the means to respond. Minfo digitizes Old Media and enhances New, extending Brand and Offer into customers’ hands. Minfo interfaces with all media and in-store/on-site, is accessible and affordable for businesses world-wide from SMBs to global corporates with results-based PPC revenue model. Businesses direct connect with target customers and close the loop between message and action. We see Minfo’s potential to be a ubiquitous part of the global mobile communications and commerce infrastructure. CONNECT INTERACT TRANSACT