Motomedia is innovative advertising, using the under utilised resource of shop windows and property. Motomedia is a commercialisation tool which can derive significant value for property owners, lease holders and brand managers. By exploiting the location of retail space and by providing consumer interaction we can deliver outstanding, measurable performance of the ad spend.
Motomedia provides the generic template of our website, with country specific url, but as that market grows it will then be populated with activity from an individual country.
The website acts a portal for client and property search - our database will allow ad agencies and brand mangers to browse available locations for all our streellevel products and book slots on line. Property owners will be able to upload available space for ad agency review.
This website will also have the payment gateway for all bookings made via Motomedia worldwide.
Motomedia uses a range of technology, and strives to find the 'best in class' equipment to meet our clients needs. Our negotiations with the OEM'S has driven down the cost per site to about 50% of what it would cost a second mover to compete. Once deployed all equipment is remotely manged and can be updated from any location. The content sofware also comes with a performance rights licence so we are able to play music and video legally to add value to our clients ads.
StreetlevelTv is our most exciting innovation, were we invite UGC, video artists, sports brands etc to provide the content to anchor the sponsors message. The best analogy is CurrentTv, the difference is we play this content to a consumer facing audience on a OOH basis.
The production of designsimulations for clients has proven to be our most effective sales tool. By producing a simulation of the client's brand in the window location we have been able to engage and make client changes easily without the expense of install fees. The vitrual shopfront template will be rolled out to all stakeholder areas We will produce simulations with local branding and recognised locations so that your clients can empathise with the streetlevel advertising.
Kenny Maclean principle founder - retail professional worked for 22 years as a senior manager with a number FMCG retailers including Asda(Walmart),Sainsbury's
Duncan Clapman - joint founder London based entrepreneur with specific experience of bluetooth technologies
Ronan mcmacken- joint founder design entrepreneur
Motomedia is innovative advertising, using the under utilised resource of shop windows and property. Motomedia is a commercialisation tool which can derive significant value or property owners, lease holders and brand managers. By exploiting the location of retail space and by providing consumer interaction we can deliver outstanding, measurable performance of the ad spend.
The model has 4 facets that create a strong mix
Property management expertise
OEM support and licencd technology
Web based portal and strong brand
Our network, we have people on the ground who want to operate the model in their space. We have coverage in LA, Las Vegas,Chicago, NYC,Philadelphia,Washington, and Atlanta and many more states.
We have network that can stretch to every corner of the globe, excellent entrepreneurs who can deliver the model.
Having 4 key area's of expertise which is difficult to replicate
OEM agreements on key technology
A successful track record of delivering global brand campaigns