Location: Los Angeles, California, United States United States
Founded in: 2012
Stage: Revenue generating
Number of employees: 1-5
Funding history:
- Date: 09/2013, Seed: undisclosed amount (post valuation: undisclosed amount).
Short URL:
Followers (39)

Getting More People on the Water!
Los Angeles, California, United States United States
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Company description is lead generation marketplace for $32 billion boating industry. We help boat dealers and brokers to sell more boats by making highly targeted online introductions. increase online-generated boat sales by improving extremely low sales conversion rates dealers struggle with.  No upfront cost for dealers. No change in operations. We charge per lead and per sale. 

Our motivation:

  • 83 MM US people go boating every year
  • Over 1MM boats sold in US generating $14 billion and only 14% of those sales are Internet- influenced transactions. 
  • Boat dealers and brokers average lead-to-sale conversion is 2%. Compare it - a leading automotive marketplace - where 30% of introductions ends up buying a car. 

" Boating, power and sail, is for everyone. Eight feet to one hundred and eighty feet does not matter."

--------------- - Getting More People on the Water!


Business model is a perfomance based business-to-business lead generation platform.

  • We charge boat dealers and brokers $16 per lead (generated introduction). 
  • We accept Credit Cards and Net 15 payment terms.


Competitive advantage competitors are BoatTrader and Yatchtowlrd owned by Dominion Enterprises. Both marketplaces are the first generation products, their business is based on monthly subscription fee. is a performace bases marketplace. WE disrupt the traditional enterprise monopoly by allowing dealers to pay per lead or per sale.